Research Insights

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We assisted a leading manufacturer of pumps and various industrial equipment to identify the market opportunity and create a market entry and positioning strategy for a new mechanical product in India

The problem: A reputed industrial organization manufactures various pumps & motors for domestic and industrial sector. It was interested in developing a new industrial product

May 18, 2021 1 Comment

On behalf of a global organization, we conducted a rapid assessment survey of the residents in selected slums in Kolkata to understand their attitudes and behaviour in respect to the ongoing pandemic

The problem: A global organization wished to understand the demographics of respondents in selected slums of Kolkata and gauge their Knowledge, Attitude and Practice in

May 14, 2021 1 Comment

We helped a leading media house gain insights into the TV viewing habits of the target audience during and after the ’lockdown’ due to the pandemic and provided them recommendations on how to design popular shows

The problem: A leading media house wished to understand the TV viewing habits of the GEC viewers during the lockdown phase and know the opinions

May 4, 2021 No Comments

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Research Insights

Research Insights

Read the latest updates

We assisted a leading manufacturer of pumps and various industrial equipment to identify the market opportunity and create a market entry and positioning strategy for a new mechanical product in India

On behalf of a global organization, we conducted a rapid assessment survey of the residents in selected slums in Kolkata to understand their attitudes and behaviour in respect to the ongoing pandemic

We helped a leading media house gain insights into the TV viewing habits of the target audience during and after the ’lockdown’ due to the pandemic and provided them recommendations on how to design popular shows

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